distillery

How to distribute alcohol in the US – Why is the three-tier system in place?

Before the repeal of Prohibition in 1933, the legitimate alcohol industry was nearly non-existent. Not only was it illegal to possess distilled spirits, but tequila distilleries also couldn’t manufacture it either without breaking federal law.  But that all changed with the ratification of the 21st Amendment to the US Constitution, which brought the Prohibition era […]

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Celebrity-backed brands tequila

Celebrity-backed brands in the spirit industry

In May this year, 818 Tequila, founded by reality star and model Kendall Jenner, sold out within four hours to within the week upon their launch in some stores in California. The brand’s sales far superseded their forecast for the first two years of business, becoming one of the most successful spirit launches of all […]

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