Read Time: 4 min. If you’ve decided you want to make your own liquor label and are interested in the canned cocktail market, you’re off to a great start. Ready-to-drink (RTD) cocktails are becoming more and more popular, with ease and convenience as the top priorities for today’s consumer. Here...
Read Time: 4 min.In the many parts of the tequila development process, perhaps nothing is as important as growing and harvesting agave properly. And yet, while lots of people around the world enjoy tequilas and mezcals, most outside of the tequila industry don’t know much about the very unique plant...
Read Time: 4 min.In the spirits industry, there are naturally many Mexican tequila brands. Mexico is the tequila capital of the world because it provides all the elements for growing high quality agave. But not all tequila brands are created equal. It’s not enough to grow and harvest excellent agave...
Read Time: 4 min. Were you aware that tequila has been the second fastest growing spirits category for the past three years? There’s no doubt that tequila’s popularity is steadily increasing, particularly with the emphasis on premium and ultra premium brands. But what many tequila fans don’t realize is just...
Read Time: 4 min.If you’re starting or investing in a new tequila brand, it’s important that you understand just how all the legal requirements for logistics and distribution work. This can be quite a bewildering process for those who have little to no experience in the tequila industry.In this article...
Read Time: 4 min.Premium tequila brands do not get their exceptional reputation by delivering subpar products to their consumers. Everything from the taste of the spirit to the brand’s marketing strategy to the bottle design make a difference when it comes to prestige in the tequila industry. But what about...
Read Time: 4 min.Tequila brands investors have their work cut out for them in learning all the nuances of the spirits industry. From first crafting the ideal product profile for the consumer to figuring out how to brand and market their spirit, there are many details in the product creation...
Read Time: 4 min.Some of the most visible boutique tequila brands today are owned and created by celebrities. Have you ever wondered why? Why did they choose tequila over any other product, spirit or otherwise?These celebrity brands are not just one-offs. There’s no mistaking that these tequilas were launched with...
Read Time: 5 min.We’re often asked about what qualities make the best tequila brands in the world and how these liquors are marketed and sold to big spirits groups. Read on for our expert-curated list of top tips to create your own tequila brand and get it in front of...
Read Time: 4 min.When you pour a smooth, elegant tequila, you may not realize everything that’s gone into making such a fine product. For instance, did you know it can take more than six years from the date of planting for the blue agave plant to mature and yield its...